Our Values
Our culture is built and maintained by the values that underpin our business and guide how we work.
Our
Values

Our culture is built and maintained by the values that underpin our business and guide how we work. We are passionate about our customers and consumers and want to be the best. We give each other the freedom to succeed and value each and every person’s contribution. We work hard, so we can be proud of what we do and how we do it.
While our company moves at a pace, constantly evolving and improving, our values remain consistent. We try to live these values every day, everywhere so that we can be proud of what we do and be the best that we can be.
PASSIONATE
about customers
and consumers
We’re passionate about customers and consumers – our curiosity and customer and consumer insights drive growth. We care for our brands. We’re courageous in pursuing their full potential. We’re innovative, constantly searching for new ideas that drive growth and developing them across our business.
about Freedom
to succeed
We give ourselves and each other the freedom to succeed because this fosters an entrepreneurial spirit. We trust each other; we’re open and challenging. We always behave as a team – when we’re together and when we’re apart.
Proud of
what we do
We’re proud of what we do – we act sensitively with the highest standards of integrity and social responsibility. We celebrate and benefit from diversity.
Be the
best
We will strive to be the best – we are restless, always learning, always improving. We constantly set high standards and then try hard to exceed them. We deliver results, win where we compete and celebrate our success.